Publications
| # | Published Date | Details |
|---|---|---|
| 1. | 10-01-2026 | Paper titked "Reselient Leadership for Sustainable Growth through Succession Planning" in XXI PIMR International Conference on Management, “RESILIENT LEADERSHIP FOR SUSTAINABLE GROWTH” won the best aper award. Authors: S. Gandhimathi, Dr. Prathima Bhat K Link |
| 2. | 26-12-2025 | “Decoding the User Intentions Behind Digital Banking Adoption in Emerging Markets,International Finance Research Conference (IFRC 2025) ,Indian Institute of Management, Calcutta (Dec 26–28, 2025). Authors: Dr. Sushma R , Dr. Bhavya Vikas , Mr. Manoj Kumar S & Dr. Ganesha K S |
| 3. | 15-12-2025 | A hybrid MCDM based Stock Evaluation framework: Competitive Analysis of Nifty Bank and Energy Sectors, ICBAI 2025 Operational Research Society of India -Karnataka (ORSI-KA) Authors: Massod , R Sushma |
| 4. | 10-10-2025 | "Automating Equity: Navigating the Dual Potential of AI for Decent Work and Economic Growth in India (SDG 8)" in SDG Summit 2025 - Bridging Knowledge and Action - Research Papers on Sustainable Development Goals. Authors: S. Gandhimathi, Dr. Prathima Bhat K |
| 5. | 10-10-2025 | SDG Summit 2025 organized by Vision Karnataka Foundation - Employee Engagement and Sustainability Through India’s BRSR Framework- ISBN 978-93-47056-97-0 Authors: Ms. Varshitha V Das, Dr. Shubha Muralidhar Link |
| 6. | 22-02-2025 | Using Machine Learning to Analyse Employee Psychological Contract Fulfilment: A Data-Driven Approach to Predict Job Satisfaction. IEEE - (ISBN: 979-833151857-8)
DOI: 10.1109/CE2CT64011.2025.10939718, Pg. No: 767-772
Authors: Darshith S A; Rakesh D; K Tharaka Rami Reddy; Sahana. A; Nischith. S; Sumalatha Link |
| 7. | 11-10-2024 | P. Rajendra, T. Mohanasundaram, D. Shanthi, T. Gunasekar; Smart and sustainable building materials: Empirical examination of consumer adoption intentions in Bangalore. AIP Conf. Proc. 11 October 2024; 3221 (1): 020006. https://doi.org/10.1063/5.0235938 Authors: Rajendra P* (corresponding author), Dr Mohanasundaram T, Shanthi D & Dr T Gunasekar Link |
| 8. | 14-03-2024 | Health care Cost - Benefit Analysis using machine learning : A Panel Data Modelling Approach
2024 IEEE International Conference on Interdiciplinary Apporches in Technology and Management for social Innovation( IATMSI) Authors: Dr Shubha B N & Malleshwari R Link |
| 9. | 14-11-2022 | " Lights turn Green for the Pink cabs- an inspiring Case study of GoPink" AICTE sponsored International Case Conference published with ISBN No. 9788190937283 Authors: Shubha Muralidhar, Shubha B N, R Sushma, H R Sridhar |
| 10. | 08-01-2022 | Paper titled “Delineating and rooting Cause-Related Marketing (CRM)’”presented at 7th Biennial Conference of the Indian Academy of Management, 2022 held at IIM Rohtak, India during January 7 to January 9, 2022. Authors: Tejaswi Patil |
| 11. | 28-12-2021 | Paper titled “Review of scientific literature on regulatory focus theory in marketing” presented at ISDSI-Global Conference 2021 held at IIM Nagpur, India during December 27 to December 30, 2021. Authors: Tejaswi Patil |
| 12. | 21-01-2021 | Digital Payment and its growth in the time of COVID-19 -2nd International Conference on “Management Skills & Growth Strategies in the Post-Pandemic Period organised by Welingkar Institute of Management Development and Research, Mumbai. Authors: Dr.S.Manoharan, Dr.M.P.Saravanan, Dr.S.Paneerselvam |
| 13. | 29-12-2020 | Presented paper titled ‘Moderation Effect of Skepticism on Guilt Appeal in Cause Related Marketing’ in the 3rd ICDE & 14th ISDSI Annual Conference, organized by Centre for Digital Economy, IIM Raipur, India, during 27-29 December, 2020. Authors: Tejaswi Patil |
| 14. | 26-12-2019 | Conference Name:
7th International Conference on Enhancing Business Competitiveness for Sustainable Growth
Date of Conference: September 26th & 27th, 2019
Organized by Department of Commerce and Management, Kristu Jayanti College (Autonomous), Bengaluru
Title :A STUDY ON GOLD PRICE THROUGH VECTOR ERROR CORRECTION MODEL
Published: Dec 26, 2019 Authors: Mrs R Sushma , Dr B N Shubha Link |
| 15. | 20-12-2019 | Consumer motives of Fantasy Sports among Millennials in India- A case of Dream 11- NASMEI International Conference organised by GLIM, Chennai Authors: Dr.S.Manoharan, Dr. Rajendra Nargundkar |
| 16. | 21-11-2019 | Time Varying commodity and stock market integration in India: An empirical testing" presented at the Annual capital market Conference Nov 21 -22, 2019 at NISM, Mumbai Authors: Dr.A.Satya Nandini and Mr.R.Rajesh |
| 17. | 07-06-2019 | Paper tilled Social Marketing: Connecting the P's and the C's was presented by the co-author in the International Conference on Creating Inclusive Organizations: Spirituality Innovation and Sustainability organized by Academy of Value Based Management at Said Business School, University of Oxford, UK during 7-8 June 2019. Authors: Tejaswi Patil |
| 18. | 01-03-2019 | “Criyagen: Growth challenges of a social entrepreneur." has been accepted for presentation at the Asian Management Research and Case Conference 2019, March 2019, UAE University. Authors: R Ganesh Kumar and Dr. A. Satya Nandini |
| 19. | 01-02-2019 | “Revolutionary Retailer Retires – The case of Big Kids Kemp,” ISB conference on Family Business, Feb. 29-30, 2019, ISB, Hyderabad. Authors: R Ganesh Kumar, Dr. A. Satya Nandini and Sridhar H R |
| 20. | 01-02-2019 | 'Revolutionary Retailer Retires: A Case of Big Kids Kemp' was presented at 7th Asian Invitational Conference on “Family Business (Academic Conference) organized by Thomas Schmidheiny Centre for Family Enterprise, Indian School of Business, Hyderabad.
Authors: Dr. A. Satya Nandini, Mr. Sridhar H R & Mr. Ganesh Kumar R Link |