# Published Date Details
141.01-01-2016“Indian Railway Catering and Tourism Corporation Ltd. – A Force to Reckon With”, GITAM Journal Of Management, January – March 2016, Vol. 14, Number 1, ISSN 0972-740X
Authors: R Ganesh Kumar
142.05-11-2014Future of IPL- The Image Makeover Challenge: A critical Analysis using CBBE Pyramid- Business Sciences International Research Journal, Vol 2, Issue 1, ISSN: 2321-3191
Authors: Dr. S. Manoharan, Dr. John Manohar
143.10-09-2014The Pricing Performance Puzzle of Initial Public Offerings (IPOs): Evidence from Indian IPO market. International Journal of Management “FOCUS”, Vol - 10, No 1, April-September 2014. Pg.53-60 ISSN : 09739165
Authors: Leena Guruprasad & Dr.A.Satya Nandini
144.01-04-2014“Rupee Volatility and Stock Performance”, FOCUS April - September Issue, 2014-15,Vol. 10 No. 1, ISSN: 0973-9165
Authors: R Ganesh Kumar and Dr. A. Satya Nandini
145.01-01-2014Visualizing Brand Sachin Beyond His Retirement: An Application of CBBE Model: Management Today , Vol 4, Issue 1, ISSN:2230-9764
Authors: Dr. S. Manoharan, Dr.John Manohar
146.30-11-2012A paper titled “A study on Employee Retention factors influencing IT Professionals of Indian IT Companies and Multinational Companies in India” was published in Interdisciplinary journal of Contemporary Research in Business, Vol. 4, No.7, November 2012. Pg.449-466 (ISSN 2073 7122). Received 37 Citations so far.
Authors: Minu Zachariah & Dr. Roopa T.N.
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147.07-09-2012The Battle of Private and National Brands: Strategies to Win a Losing Battle against the Private brands in India- IUP Journal Business Strategy, Vol. IX, No.3, ISSN: 0972-9259
Authors: S. Manoharan, A.Shivakanth Shetty
148.01-09-2012“Relationship between global stock fluctuations and Indian capital markets – an empirical testing” – FOCUS September – March Issue, 2012-13, Vol. 8 No. 1, ISSN: 0973-9165
Authors: R Ganesh Kumar and Dr. A. Satya Nandini
149.15-04-2011Profile study on Padmashri Dr.G.Bakthavathsalam , Chairman KG Hospitals & Post Graduate Medical Institute, Coimbatore- FOCUS The International Journal of Management Digest
Authors: S. Manoharan
150.01-01-2011Logistics Competency through Muda Elimination- the Toyota Way- The IASMS Journal of Business Spectrum, Vol 4, Issue 1, ISSN: 0974-8016
Authors: S. Manoharan, Dr.Rajendra Nargundkar
151.01-01-2009India as an IT Destination- A Place branding Approach- Sona Journal of Marketing Research, Vol1, Issue 1, ISSN 0974-5890
Authors: S. Manoharan, Dr.Rajendra Nargundkar
152.30-06-20073. A paper titled " Employment Strategies in IT Industry" was presented at a National Conference on Creativity and Innovation held at Christ College in March, 2007. The paper was later published in a Journal (UJBM, Vol.6, No.1, January-June 2007, Pg-1-14, ISSN: 09753311).
Authors: R.L. Nadeshwar & Minu Zachariah